Join Our Email List   |   facebookFacebook   |   Mk II forumMk II Forum

Wind-Up 2017

Why are we doing Wind-Up? It’s a valid question since we have more than enough orders and work to keep us busy for the next year. In its 3rd year, we have supported Wind-Up since the first show, but only were able to attend the 2nd in 2016 and 3rd starting Friday, this year. We believe in the team behind Wind-Up and its potential as a showcase for interesting, sincere, and affordable watchmaking. We would go so far as to say that it has the potential to be more important to the future of watchmaking than what many big brands opt to do. We believe our participation can help the show’s development and make your investment into Mk II, as a brand, more valuable in the long term.

At Wind-Up, we will offer a small selection of our ready-to-wear lineup in hopes of somewhat defraying our cost of attending. Our goal is to get rare and valuable face time with customers both new and old, learn more about the retail process, and gain valuable experience for the future growth of Mk II. Ultimately we want to build Mk II for the long run, to leverage our strengths and improve our weaknesses. Wind-Up NYC is a step on the journey towards that vision.

2017-10-16: Paradive Gen3

Quick update as I plow through some paperwork today:

  • Pre-order shipments will begin this week. Don’t know when quite yet this week but it will be this week. Thanks for your patience.
  • General Ordering: This will open in the next week or so. Please note that these new orders will ship after the pre-orders so you can expect shipment sometime in November.

2017-10-05: Paradive RTW Pre-orders

The email requesting the final selections from the pre-order customers has just gone out. If you do not see the email in your inbox please check your SPAM folder. If you do not see the email in either location please let us know and we will re-send. Thanks for your patience and support!

General orders: General ordering will open at the end of next week (on or about the 12th of October.) This is so that we can, as best we can, keep the pre-order customer orders separate from the general ordering customers’ orders for scheduling purposes.

2017-09-29: Paradive Gen 3 ordering

For pre-order customers:

  • Ordering pages are ready and have been tested (more time consuming than one might expect ; – same goes for the testing of the coupon codes)
  • The coupon codes you need are ready and have been tested. At this point I just need to write and send the ordering email
  • Rubber straps have arrived and have been QC’d. They are good to go.
  • Timing QA of the first batch of watches has been completed.
  • We still have to QC the bezel inlays. If all goes as expected deliveries should begin by the middle of October.
  • Our estimate at this point is that we should be able to open ordering for the pre-order customers within the next 7 days.
  • If we have to make the ordering page public to everyone at the same time the lead times posted on the ordering page will not apply to pre-order customers (see below)

General order customers:

  • Please note that your orders will begin shipping after the pre-order customer watches have been delivered.
  • General ordering is expected to open in about 1-2 weeks. The lead times posted on the ordering page will apply to the General Order customers and not the pre-order customers.
  • At this time we expect that we will make the ordering pages private for the Pre-order customers for about 1 week so that we can get their selections in and keep everything organized. We don’t want General Order customers mixed in with the Pre-order customers as it will unnecessarily complicate scheduling.

Thank you for your patience and support!

2017-09-20: Paradive Gen 3 Update

Final selection ordering for pre-order customers should open in the next 5-7 days. We have been checking the timing on the watches and want to take a few more days for the following:

* Check the inserts to make sure nothing goofy has happened.
* Waiting on word from the rubber strap vendor to see when we will receive the straps (already into the 2nd delay so hopefully we get good news soon. They are supposed to be ready next week…..may be. If the straps weren’t so damn good I would have dropped these guys a long time ago.)
* Finish getting organized for the rest of the QC and shipments.

For General Ordering:

* We are still deciding when to open up ordering since it will take a few weeks to get the pre-orders out the door. In any event we will send an email out to anyone on the mailing list.

To sign-up for the mailing list:

General Mailing List

Paradive Gen 3 Mailing List

2017-08-30: Paradive Gen 3 Update

The first batch of watches has arrived. We are still waiting on the delivery of the 12-hr GMT inserts in aluminum and the rubber straps. Both of those parts should be delivered in the next 2-3 weeks.

The ordering email due out in August is behind schedule because I am behind on paperwork. The good news is that the QC of the received watches has begun and so far so good. I expect that we will be sending out the final selection emails in the 1-2 weeks….I just need to find a day or two to set up the ordering system and test it before we can send out the email.

Thanks for your patience and support!